You built it on referrals. Now it's time for marketing.
Bedrock is the outsourced marketing department for trade, construction and home-service businesses in the Pacific Northwest. We find what's actually broken, fix it in the right order, and keep it running.
Where are you starting from?
"We're ready to grow."
Not busier. Bigger. Going from $5 million to $10 million takes a plan, a budget and someone keeping score.
"What we're paying for isn't working."
Slow answers, reports full of clicks, and no straight line from the spend to a booked job.
"We've never had to market."
Referrals got you here. Now you want work that doesn't depend on who you know.
The businesses we work with
Most marketing fails for one of two reasons.
You don't know where to start.
You've been in business 10, 20, 30 years, and referrals did the marketing for you. Now they don't, and you have to catch up. Which vendors do you call? What do you fix first? Where does the money actually come back? And how would you even know?
Every vendor you call answers with what that vendor sells. A web shop says website. A social agency says social. None of them answer the four questions.
We start with Diagnosis. We answer all four, then tell you the fix, whether that's us, a partner we trust, or a referral out the door.
You can't get it done.
You have the ideas. You bought the software. You started the project. Then a fire broke out, then another, and the tool you set up halfway just sat there costing money and doing nothing.
That's the Execution gap, and it's the one we're built for. We run the work through one platform, one team, and a partner network that covers what we don't do in-house.
"Our website went up in 2019. I have no idea if ChatGPT can even read it."
Sometimes it's AI search. Sometimes it's an agency report full of clicks, a newsletter that stopped after three issues, or a Google profile nobody's touched in a year. The money went out. Nobody can say what it bought.
Ben BrittinghamFounder & CEO
Marketing stalls for a lot of reasons. We find out which one, then fix it.
It didn't work. It stopped. Nobody could tell you what the team was doing, or it never got finished. We see every version, and usually in businesses that are genuinely good at the work.
Bedrock is Ben Brittingham, plus the specialists he brings in by discipline. We build and run the marketing for Ronny Wilson, Amor Roofing and Tenhulzen Construction, all Pacific Northwest, all businesses that grew on reputation and then hit the ceiling of what word of mouth can carry. For web, SEO and paid search we work alongside Integrity Marketing instead of pretending those are our lane.
And the part most firms won't put in writing: our first look can end with us telling you the answer isn't Bedrock. We'd rather hand you to the right person than sell you the wrong thing.
A clear path from guessing to done.
Diagnose.
Start with a free Pre-Appraisal. We look at your Google presence, website, reviews and social, how AI search describes you, and who's winning the searches you're missing. It lands in your inbox in two business days. No pitch.
Decide.
We map your gap to the right plan, service, or partner. You see exactly what to fix, in what order, by whom, what it costs, and how you'll know it worked.
Execute.
We run the work: your CRM, your content, your reputation, your email, through one platform. One team, one bill, and one report that shows where the leads came from.
Start where you are. Grow into the rest.
Start with the budget and the team you have today. When the timing's right, add more, or change what's on whose plate. Same team, same platform, one bill the whole way.
Groundwork
from $1,000/mo
Your platform set up right, one lane running on it (email, reviews and referrals, or content), and a strategy call every month.
Crew
from $2,500/mo
Your marketing, run every month. Blog and Google posts, social with the scheduling software included, a newsletter, reviews, the CRM kept in shape, and a call every other week for the first three months, then monthly.
Foreman
from $3,500/mo
Everything in Crew, plus a call every other week for as long as you're on the plan, your vendors and your budget run for you, and results reported as cost per booked job. Ads management included.
Keep what your team does well. Hand us the rest.
Setup is one time, $750 to $1,500, sized to what we set up. Paid ads add $250 a month to Groundwork or Crew and come with Foreman. Three months to start, then month to month with 45 days' notice, and a real review at month three.
Want the whole department? When a business outgrows a plan, we can run all of it, ads included, through one team. We quote that on a call.
See what's in each planAsk the people we work for.
"More than a consultant, the relationship functions like our marketing officer."
Michele Tenhulzen, co-owner, Tenhulzen Construction
Watch the work.
A few of the videos Bedrock has produced for clients.
What another year without growth costs.
Twelve newsletters your past customers never got. A year of finished jobs with no review asked for. Another year paying for software nobody opens. And the next town over, still not finding you.
A business that does good work shouldn't lose to a competitor doing worse work with better marketing.
Want a straight read first? It's free.
Send us your business and your website. Within two business days you get what's working, what isn't, and what we'd fix first. Nobody calls unless you ask.
Questions people ask before they book.
What does it cost to start?
A 30-minute call and the Pre-Appraisal are both free. Plans run from $1,000/mo for Groundwork to $3,500/mo for Foreman, with Crew at $2,500/mo built for a business doing $1M to $10M. Paid ads add $250 a month to Groundwork or Crew and come with Foreman. Setup is one time, $750 to $1,500, sized to what we set up. Three months to start, then month to month with 45 days' notice. We plan in 90-day blocks, with a real review at month three.
How long before anything happens?
The Pre-Appraisal lands in two business days. Once you start a plan, the first three weeks are setup: access and a baseline in the first two, then the 90-day plan and the first work live in the third.
What do you need from me?
For the Pre-Appraisal, five fields on a form. For a plan, read access to the accounts you already have, usually about an hour of your time or your office manager's, then one approval on the monthly calendar. We're not here to become another contractor you have to manage.
What if you're not the right fit?
Then we say so, usually on the first call, and tell you who should do the work instead, whether that's a partner of ours or someone we have no relationship with at all.
Do I have to fire my current vendors?
No, and we'd usually tell you not to. A lot of what people already pay for is fine and just badly wired together. The Pre-Appraisal shows which vendors are earning their money and what's missing entirely.
Find out what's actually broken.
Book a 30-minute call, or let us take a look first. The Pre-Appraisal is free, it lands in two business days, and nobody calls unless you ask.